Telenor: 75% of smartphones sold run Android

One in five handsets sold by Telenor is a smartphone. Android is clearly the most popular platform with three of four handsets sold running the Google OS. These news were announced at Telenor’s Best of Android Workshop presenting two new Android-based handsets and two winning applications of the operator’s idea contest, Telenor writes in a press release.

Telenor and Free Association Kft. conducted a market survey among Hungarian Internet users in the first quarter of 2011. One in three men and one in four women interviewed in the survey have a smartphone and about the same number use small-screen mobile Internet. Of the ways of using small-screen Internet, phone-based browsing is increasingly popular both with men and women (59% and 69%, respectively). When asked about the mobile operating systems they’ve heard of, 60% of men and nearly 25% of women spontaneously mentioned Android. Statistics also confirm the increasing dominance of Android beating the runner-up by nearly 10% in Hungary.[1]

Telenor continuously expands its smartphone offering. Currently, it has the largest Android-based portfolio in Hungary including 23 models. New additions include Sony Ericsson XperiaTM neo, a state of-the-art environmentally friendly handset available only from Telenor in Hungary. Using the latest Sony technologies, this smartphone can capture high quality photos even in poor light conditions and delivers a crystal clear image on its display. Another handset soon to hit the shelves will be HTC ChaCha, an Android-based smartphone with a QWERTY keyboard and a front-side camera tailored to the needs of Facebook fans. The most popular Android-based handset sold by Telenor is Samsung Galaxy S favoured by one in five smartphone customers. The recently announced Galaxy S II is expected to be even more successful than its predecessor.

“Telenor wants to make the benefits of smartphones available to as many people as possible. The Smart Tariffs available since May 2011 offer our customers unlimited browsing and e-mail. To further enhance user experience and provide our customers with the best Internet access also in the long run we started developing a new network. Hipernet will offer access with a theoretical maximum speed of 21 Mbps virtually to all Hungarians. The Android Workshop series announced in December aims to take the world of smartphones and mobile Internet closer to people because this is the platform that brings the benefits of mobile Internet within reach. The popularity of these events shows that we do share useful information with participants. With this initiative, we contributed to the emergence of a real Android community in Hungary”, said Ferenc Klausz III, Chief Corporate Development Officer of Telenor Hungary.

The fifth Android Workshop, the last one before the summer holiday, repeated the most exciting presentations of previous events. The agenda of the Best of Android Workshop and its choice of speakers were decided based on the online votes of Telenor’s Facebook fans.

The event also presented “Magyar Alkalmazások” and “Kétkerék” bike route planner, two winning applications of the Androidea contest announced by Telenor at the first Andorid Workshop. Magyar Alkalmazások collects Hungarian apps sold on Android Market in one place together with their description and availability details. Third-place winner “Kétkerék” bike route planner makes the life of bikers easier with functions to plan, capture and share bike routes and an integrated GPS for orientation. Its users can also browse a database of 19,000 sites including monuments, museums, natural sights, restaurants and accommodations. The applications are available for download from Telenor’s Website and Android Market.

[1] Source: Statcounter, http://gs.statcounter.com